Google Analytics is one of the best free tools that you can arm yourself with when you’re trying to understand why your website visitors act the way they do. Any business owner should be able to speak to what’s happening on their website. Even if you have seasoned professionals managing your digital marketing...
The 2020 Coronavirus crisis and worldwide COVID19 pandemic, has grabbed our attention like nothing in our lifetime... For business owners and entrepreneurs, the notion of “business, as usual”, is not only impossible, it is hard to imagine when things will return to “normal” and what the new norm may feel like. But that in itself is not all bad...
As a freelance designer who works from home, I've basically been living in quarantine for years. In my solitude, I've had plenty of time to find ways to make it as pleasant as possible.
For those of us who have been involved with websites for some time (1995?), it is easy to forget that every day there are newbies to every topic under the sun… It’s in this spirit that we share this SEO primer...
This post is written as a shout out to passionate entrepreneurs everywhere who may be struggling to finance their venture. And while this “Dutch Uncle” advice may sound like heresy to some, it is informed by personal experience ...
To succeed today, every business in the world needs a strong digital presence. Like street signs or billboards do offline, a digital presence ensures that customers searching online will find their way to your local business.
In my last blog on creating the perfect profile picture, I linked to a few free photo editing options and suggested the best way to create a flattering, natural photo was to adjust brilliance, highlights, shadows, and color temperature...
With the ease and access of smartphone cameras (not to mention the ever-increasing quality of them) it’s easy to believe everyone a photographer. Here are some of the best ways to guarantee a gorgeous headshot...
It might seem like the holiday season is far off, but with the 4th of July officially in the rearview mirror, there’s no better time to start planning. Let’s take a look at major themes you can focus on with your holiday campaigns...
For some people, especially creatives, the word process conjures up mental pictures of onerous and creativity-stifling hurdles. These are likely the same people that see household budgeting as a hassle. In both cases, nothing could be further from the truth. Just as budgeting can be the gateway to financial freedom, process must be embraced as a creative enabler...
