Art of the Pick
The Project
Art of the Pick is a branded line of photo products based on a library of thousands of images shot by MojoMediaPros of all the cool stuff that American Picker and TV celebrity, Mike Wolfe has acquired exploring the backroads of America.
Starting Point
This venture began with an idea and an unsolicited business proposal from Mojo. “I stood in line with hundreds of Mike’s fans, waiting to get his autograph”, says Mojo CEO, Steve Lomas. “When it was my turn, I asked Mike how someone might get a proposal to him. He asked if that’s why I was there. ‘Yes,’” I replied. Grinning, he said, ‘That’s pretty cool!’”
Result
One year later we were in business.